You’d be forgiven for thinking the Sony Ericsson W350i was ashamed of its mobile roots. Gone are the numbered keys and in come proper MP3 style buttons. But open it up and it’s clear where the W350i’s allegiance lies.

Make no funnybones about it, the W350i strikes as an MP3 player wanting to be a phone than vice versa. But for those with entertainment and keeping in touch on the agenda the W350i proves an able performer in both skills.

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One look at the Sony Ericsson W350i would have you believe it was an all singing MP3 player rather than a mobile phone.

With conventional phone keys on the front replaced by music controls it’s clear where the W350i’s intentions lie. Scurry this way for all the specs and photos.

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Sony Ericsson’s Walkman band of music phone brothers have always been jostling with the iPod Nano et al for the music snacker’s attention but since when did they want to look like their dedicated rivals? The new W350i’s rocks up with MP3-esque player design that’s a departure from its Walkman phone roots.

With nothing but a display, front dedicated music controls and pocket genial slimline body this prepay popster brilliantly hides its double life as a mobile blower.
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