Samsung is going for the fashionistas with its latest catwalk tie in with Hugo Boss, no doubt trying to emulate the success LG is having from its Prada associations.
In addition to a big name on the front, you’ll also find Hugo Boss styled icons, wallpaper and even ringtones. If that’s not enough Boss branding for your liking, then there’s a matching Bluetooth headset you can get to go with it too.





